CAREY JAMES CHICO
SOFTWARE CREATIVE AND DEVELOPMENT LEADERSHIP
Strategic & Product Vision
Software Design & Development
SaaS & Live Ops
User Acquisition & Monetization
User Experience Design
Livifi was an unreleased web and mobile application that was a social media platform built on group live video. Imagine Zoom and Facebook combined. Below is the initial Figma UI wireframe concept design done for the product.
USER EXPERIENCE INSPIRATION
I wanted to emphasize a new type of social media platform centered around video. To maximize the impact, I imagined a landscape of live video streams that you could zoom in and out of as well as a personal pods page for all of the pods that you were a member of as well as those you created. Navigation would be similar to google maps using touch and mouse controls. Target market was 18-25 year old college students but expected to expand to unlock features for everyday entrepreneurs.
PRODUCTION UI/UX ITERATION
During actual production of the app, the interface went through some further iteration as we did customer development interviews. The below is a more refined version of the initial concept above.