
CAREY JAMES CHICO
Chief Product Officer | Game Design | Art Direction | UI/UX
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Project & Program Management
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Cross-functional Leadership
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Strategic Planning & Execution
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Game Economy Design & Monetization
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International Team Management
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AAA Game Development
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Partner & Licensee Relations
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Release & Post-launch Management
LIVIFI (2020)
About Livifi
Livifi was an unreleased web and mobile application that was a social media platform built on group live video. Imagine Zoom and Facebook combined. Below is the initial Figma UI wireframe concept design done for the product.
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USER EXPERIENCE INSPIRATION
I wanted to emphasize a new type of social media platform centered around video. To maximize the impact, I imagined a landscape of live video streams that you could zoom in and out of as well as a personal pods page for all of the pods that you were a member of as well as those you created. Navigation would be similar to google maps using touch and mouse controls. Target market was 18-25 year old college students but expected to expand to unlock features for everyday entrepreneurs.
PRODUCTION UI/UX ITERATION
During actual production of the app, the interface went through some further iteration as we did customer development interviews. The below is a more refined version of the initial concept above.
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